![]() ![]() Ĭaffeine- and sugar-free cola RC 100 was launched in 1980. In 1976, the Raffel family sold Arby's to the Royal Crown Cola Company for $18 million. In 1962, the company introduced the first diet cola, Diet Rite.ĭuring the 1970s, Royal Crown Cola Company developed their international presence, including countries in Asia and Europe. In 1954, Royal Crown was the first company to sell soft drinks in a can, and later the first company to sell soft drinks in an aluminum can. In the 1950s, Royal Crown Cola and Moon Pies were a popular "working man's lunch" in the American South. The company itself went on to change its name from Nehi, Inc. Hatcher’s death in 1933, and Chero-Cola being reformulated in 1934 by chemist Rufus Kamm, the company reintroduced the “Royal Crown” to launch Royal Crown Cola. This led to the company’s renaming in 1925 to Nehi, Inc. In 1924, its new fruit-flavored beverage, Nehi was introduced. The company was later renamed Chero-Cola in 1910. In 1907, cherry-flavored Chero-Cola was introduced. The first product in the Royal Crown line was Royal Crown Ginger Ale in 1905, followed by Royal Crown Strawberry, and Royal Crown Root Beer. Hatcher launched the Union Bottling Works in his family's grocery store. Hatcher, the inventor of Royal Crown Cola He started developing products in the basement of the store with a recipe for ginger ale. Hatcher told Roberts he would win the battle by never purchasing any more Coca-Cola, and was determined to develop his own soft drink formula. Roberts would not budge on the cost, and a bitter conflict between the two erupted. Hatcher felt that the company deserved a special reduced price for the syrup since it purchased such large volumes. Hatcher purchased a large volume of Coca-Cola syrup from the local company salesman, Columbus Roberts. At the same time, the popularity of bottled soft drinks rose rapidly, and grocery store owners wished to maximize their profit. Today's address (after house number changes) is 15 West 10th Street. The grocery store was located at what was 22 West 10th Street. In 1903, the Hatcher family took sole ownership and the name was changed to the Hatcher Grocery Store. In 1901, the Cole-Hampton-Hatcher Grocery Store was established in Columbus, Georgia. for international markets and Keurig Dr Pepper for the United States. RC Cola is owned and distributed by RC Global Beverages Inc. Despite the company's innovation and mass advertising campaigns, total revenue was low due to a lack of initiative in distribution. In 1958, RC Cola became available in 16 ounce bottles. In the 1950s, Royal Crown company was leading the beverage industry to sell the first canned soft drinks, followed by the first caffeine-free cola. More flavors were introduced under the RC Cola name including lemon, strawberry, and cane sugar. before becoming Royal Crown after the death of Claud A. RC Cola went through various name changes including Chero-Cola and Nehi, Inc. Royal Crown Ginger Ale was the first product of the RC line, and it referred to the original ingredient: ginger. ![]()
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